The Everything Dental Rep

“I never expect to lose. Even when I’m the underdog, I still prepare a victory speech.
H. Jackson Brown, Jr.“

I sincerely believe the best characteristics of the human animal are shown in the toughest times.  A hero goes running into a blazing fire and uses superhuman strength to perform feats that nobody knew existed in that person….seemingly impossible situations get solved by people with determination to overcome.  There is no failing for some people – and these people come from places you may never have expected.  During tough times you will also find people start to do beautiful things.  They will pull together, find a way to co operate rather than trying to our perform each other.  In bad times, in down times, innovation is born.

 

When things are good, we tend to sit back and relax and not worry about tomorrow.  And this is why economy is such a cycle.  People start to get a sense of entitlement.  We all do.  We think we deserve a nicer home, a better car, a vacation twice a year.  When the majority start to think this way, what could possibly happen?

 

What if instead the average person looked around and sincerely realized where this all came from? How truly blessed we are that so many people, in the tough times, helped make our lives so comfortable.  What if we decided that instead of living comfortable, we do some things that maybe aren’t so comfortable.  Like jump into a blazing fire and try to help that person that needs rescue instead of just watching them burn and cursing out everyone else for not doing it? What if we decide to be innovative and create opportunity with our fortunes? What if, during times that seem comfortable and successful, we invest in risky ventures – but not because of the possibility of gaining more fortune and comfort – but because we sincerely care about helping our fellow man reach the same levels of prosperity, and the hope that they will do the same.

 

I also believe that challenge is part of living.  It is important to find new challenges.

 

Challenges create visionaries.  People who look for solutions, not just to face and conquer the challenge – but true visionaries understand that we all face the challenges and find solutions that everyone can benefit from.  The win-win-win scenario.  Those who face challenges this way, and keep creating challenges for themselves seem to find ways to always win.  It’s because they never give up, and they are never happy just to rest on their laurels.

 

Failure for visionaries is never absolute.  There is no failure, as the visionary realizes these failures are just learning lessons – they haven’t given up yet! They are just another step closer to the solution.  To becoming a better player.  The true underdog grits their teeth – and even when they are seemingly on top of their game, perhaps no longer even viewed as the underdog, they will change their game completely to take it to a new level!! You CAN’T and SHOULDN’T care what others think.  As a matter of fact, don’t these people seem to thrive on becoming something that average person may consider ‘crazy’.  They try things nobody else has the balls to try! As long as they are not hurting anyone, they are always ready to change it all up….go ahead and throw this underdog the curve ball, the change up…they may strike out now, but watch out – they will keep swinging until they hit a home run!!

 

At the end of it all – the underdog finds solutions we can all relate to.  The answer was always there – and the most successful visionaries find ways of making it seem so simple, so easy.

 

Today when you wake up, have your morning ritual.  Do you look out the window and feel blessed, knowing we live in a place where we have the opportunity to make the world a better place? Maybe even simpler, that you can face a challenge and you likely have the means, the brains and the talent to find a solution that the world would benefit from? If you don’t face that challenge this morning – maybe it’s time to take on the roll of the underdog….

 

Smile!

 

Warren Bobinski

The Everything Dental Guy

Success in Dentistry and Life!

“You may be deceived if you trust too much, but you will live in torment if you don’t trust enough.”
Frank Crane

After close to 30 years on the streets of Saskatchewan, I have learned a few things about dental supplies!! Mostly – don’t trust manufacturer reviews of products directly. Always research for independent, street credible reviews.  Before social media, it was a little more work to find independent reviews of product.  But due to my connections in the industry I now have direct access to several highly regarded colleagues.  Using these resources allows me to not only review the scientific papers – but also helps me get that necessary back up of street credibility.  I WANT and NEED to know these products not only perform well in the scientific, lab controlled settings – but also meet some of my personal requirements.

 

The two you know best already

 

#1 – Good for the patient

#2 – Good for the business.

 

But as always, it’s a little more complicated than that.

 

Besides the scientific research and even the street credibility I need to personally have experienced the product.  I NEED to know the idiosyncrasies of every product I recommend.  And the only way to realize this is through direct experience.  I typically recommend a product to selected friends after I have heard enough street reviews of a product.  I am rarely first on the bandwagon – although my eyes are always wide open for good ideas.

 

I also need to make sure the product I recommend is EASY for you to purchase.  Sometimes a well reviewed product is difficult to purchase. You may have to set up a new supplier, try to find order codes, research EVERY single time you need to re order, broker the product or pay WAY too much to have a small quantity shipped or WAY to big of a commitment with suppliers that tend to overstock you and then harass you with sales calls trying to change you over to other products they sell.

 

I have also noticed that several EXCELLENT products that I have many years of experience with and tons of great reviews don’t always make the lists that some of you follow (in particular CRA).  They still, however, have met my important criteria of independent testing, reviews and credibility – so I may go against some of the leaders in the industry on opinion, but I am backed by many of you that have experienced high success rates with my recommended products.  MI paste is a great example!!

 

So…based on this criteria, I hope you have a bit of time. This is a big one!! I will also publish this at my website http://www.dmdrep.com/blog

 

The Most Recommended Products 2012 – Saskatchewan street review!!

 

 

CRA surveys show these “Every day dentistry” product picks – along with a few of my own!

 

Diagnosis and Treatment Planning.

 

Very few dentists here use this excellent technology.  Very high rated on TIMEfactors for supplying my top two criteria – good for patient and excellent for ROI -  CRA says Spectra and Diagnodent, and the no brainer people – LOUPES!! I am AMAZED how many of you are not realizing a product I would recommend as a top 10 every office must have.  Check out our HEINE loupes!

 

The reason some of you don’t use loupes? Bad experience…too heavy, bad focus.  You kinda get what you pay for.  Try the HEINE with a money back guarantee from me.  You won’t be disappointed. By the way, this is highly recommended and very much underused by hygiene.

 

Endodontics.

 

Root ZX, Profile – not mentioned but my pick is the Twist from Sybron (this is an independant review by Dr. John Flucke) This is the first rotary file system I have ever sold where a doctor with many years experience told me that after several hundred root canals using this file he finally broke one…and he blames himself rather than the file.

 

Esthetic Dentistry

 

Filtek Supreme Ultra and Saskatchewan would agree, but add in GrandioSO which is much less expensive and I still convert users of many other brands!

Kerr Optibond XTR is another highly rated bonding agent – but do we really need those extra steps for the bonding strength when the simplest product Voco FuturaBond dual cure and self etch very fast technique is already MORE than enough strength with tons of great reviews and no sensitivity? TIMEfactors recommended for sure!!

 

Occlusion

 

Accufilm II (highly recommend), Almore Madame Butterfly occlusal marking media

 

Operative Dentistry.

 

Etch –Ultra Etch not on CRA list – but my best seller with a great viscosity and price Super Etch by SDI

Handpieces – Kavo Gentlesilence 6500 is the gold standard

 

Liner – Fuji Lining LC, Vitrebond Plus (where is the Pulpdent Lime lite that the majority of my customers use?)

 

Matrices  - Compositight, V3Ring (now Palodent) absolutely top 10 in my books, and products I will ship with MONEY BACK guarantee any day of the week – hey I LOVE it when you LOVE me!!

 

Restorative – Filtek Ultra, Herculite Ultra, Optibond XTR (not my pick ) Where is FuturaBond on this list? It is an amazing product now used by about 75% of my customers for years with excellent results!

 

Oral and Maxillofacial Radiology

 

Digital Radiography – Dexis Platinum (by far the leader in the industry, and a huge TIMEfactors recommended product) ScanX both made the list – where is the Optime which many of you use and would never change! This is a good example of a product that may not have reached the mainstream and reviews but I am proud to sell!! Excellent ratings in my books!

 

Panoramic – Saskatchewan and CRA say its the Soredex Novus, Instrumentarium didn’t make the list and yet is industry regarded as the gold standard…

 

(Editors Rant – one thing that is forgotten to mention by many salesmen is the ongoing cost of digital.  In my opinion the ROI comes from the excellent patient education and definitely in the time savings – TIMEfactors recommended – however, after several years of promoting digital I have found a relatively alarming amount of sensor failure.  The cost of a replacement sensor every 5 years on average should probably be factored in, as well as an ongoing software and hardware maintenance cost of about $150 per month per sensor. Computers also need to be upgraded regular – about every 3 years. It IS more expensive than you may first imagine…however, you will NEVER want to live without this technology once you have experienced it.  The costs just absolutely need to be clear to users.  I also hope with this little rant that a digital xray manufacturer will STEP UP and find a way to make sure customers are AWARE of the potential product failures, the cost and I hope even more for extended warranties and less expensive hardware and maintenance plans so that digital will absolutely be mainstream)

 

Anesthetic – Septanest has about 80% of our market along with Lidocaine

 

Pediatric

 

Restorative – Fuji II LC, Fuji IX, Riva Light Cure

Sealants – Clinpro, Delton, Ultraseal XT Plus (Where is Pulpdent Embrace??)

 

Periodontics

 

Chlorhexidine – Peridex Rinse, Gum Rinse

 

Laser – Biolase ilase, Ivoclar Navigator, EZ lase lead Saskatchewan

 

Profound Topical Anesthetic – Oraqix (tons of offices now using this in Saskatchewan)

 

Scalers  and Ultrasonics

 

99.5% of users here are using Cavitron SPS, Hu-Freidy and PDT are the leading hand scalers preferred by hygienists here

 

Preventive dentistry

 

Fluoride (all DMDrep picks, not CRA) – PCXX with trays, Premier Enamel Pro, Duralflor Halo (not on the CRA list but TIMEfactors well and HIGHLY recommended in independent reviews as an alternative to standard fluoride treatments)

 

Toothbrushes – OralB by far, Butler Gum, Oral B Power and Sonicare

 

Fixed Prosthodontics

 

Cement – Fujicem, RelyX Unicem and Luting Plus (interesting that Kerr MaxCem didn’t make the list – my number one recommended)

 

Gingival Retraction – Expasyl,(big TIMEfactors!) Roeko Sta-Put cord (if you haven’t tried this, you owe it to give this one a shot – very cool product) Traxodent (DMDrep TIMEfactor pick as well)

 

Impression Material – Aquasil and Imprint (both my top picks as well) our Saskatchewan favorites are Kerr Take 1 Advanced and I really like the Sultan Genie impression product and would be my pick for price/benefit! The least expensive product with 4 ½ and 5 star reviews!

 

Impression Trays – Triple Tray by Premier

 

Interocclusal Recording Material – Blu-Mousse (or just get the equivalent Henry Schein brand product Blu-Bite) Try the Blu Bite Clear for making temps!!

 

Porcelain Polish – Dialite (although the Axis brand product is equivalent and made out of the same base material) The link will help you find the equivelant to the Dialite and be able to order direct through your dealer.

 

Posts – Here is Saskatchewan it’s still the Whaledent Parapost Fiber post that wins and gets 5 star reviews on The Dental Advisor – CRA picks DT light post and FiberKleer (good product, but doesn’t meet my criteria for easy to purchase)

 

Pressure Indicator – PIP of course

 

Provisional – Luxatemp and Protemp (which I prefer) but Voco Structur is BY FAR the #1 pick in my territory and based on price/performance is also my TIMEfactors pick!

 

Just Cool things you need to know about….The Problem Solvers!!

 

Desensitizers Hema seal and cide 4 ½ stars from Dental Advisor and $99 for the Gluteraldehyde version 10ml versus $190 for Gluma. http://www.dentaladvisor.com/clinical-evaluations/evaluations/hemaseal-and-cide.shtml

 

How about Matrix Buttons as a quick and easy way to make temps?

 

Have you tried the ever versatile and amazing Kerr Vertise Flow?? Top recommends by all my users, won’t live without!!

 

Voco Quick Up is an amazing acrylic material used for adhering attachments to removeable prosthesis. A must have!

 

A flowable with an EXCELLENT consistency and workability? Voco wins again with Voco  GrandisoSO Heavy Flow!

 

Easy to use, everydayand cheap laser? Biolase iLase!! This is mainstream dentistry and a very high TIMEfactors product!

 

Ivoclar Optragate….a product with a zillion uses! Check out the Dr. Barr blog (funny too!)

 

Phew!!!!

 

Told ya this was a big one! And I am still saving up more “AMAZING PROBLEM SOLVERS” for future blogs!

 

Warren Bobinski

The Everything Dental Guy

Success in Dentistry and Life.

Most human beings have an almost infinite capacity fortaking things for granted.”
-Aldous Huxley

 

 

At some point of your life, did you start to have expectations of other people because of the way you believe you treated them? Because of what you paid them? Because of the favors you did? Do you ever feel like you have some sense of entitlement to being treated a certain way?

 

Do you think the other person in that relationship with you feels the same way? Have you asked them lately?

 

We are all the same.  Taking relationships for granted seems to be a sure way for a relationship to fall apart.  So often during my career, I was stubborn and ultimately learned some hard lessons.  My ego often gets in the way of realizing that what I THINK is so valuable to  certain people may ultimately mean very little to them.  I have learned that it is truly more important to LISTEN and UNDERSTAND what my relationships want out of me…and when I do, it seems the relationships are fruitful.

 

One mistake I make is asking for strong commitments from those I am involved with – when really it may not be the best way to go about this!!  Perhaps the best way to have someone ‘fall in love’ with you is to provide an outstanding experience in the relationship….and continue to do so.  Why would ‘they’ want to have relations with others if the experience with me is so much better?  What if the experience I provide is always changing, always interesting, always engaging? What if I NEVER take that relationship for granted?? What if I always show my interest – just like I did in the beginning? What if I ALWAYS treated my relationships like it’s the first day and I really want them to like me? Always??

 

Me and my big ego, ugh.

 

So many people bask in their success.  You often see this ‘rock star’ attitude among high performing athletes, celebrities, people with wealth.  At some point, perhaps, do they lose sight of the important things in life?  That modesty is a virtue, and realizing that they usually have become what they are because of the support of the people that they may now take for granted?  Do they get that way from so many people kissing their ass? And how shallow are those relationships?

 

And how many times has a very successful business started to take their success for granted…and they no longer provide the high level of service, or product that brought them their success to begin with?  We see it so often!! I GUARANTEE every one of us knows a business, a restaurant…a person that we USED to like – and they changed!!

 

And that is when opportunity is right for ‘competitors’ to take advantage and offer that high level of service that this potential ‘relationship seeker’ is looking for.  It could be the spouse at home that just wants to feel appreciated and finds someone in their life to make them feel wanted again…it could be an employee that really was hoping for a raise, a bonus, even a simple thank you – and they decide to start a new ‘relationship’ elsewhere.  It could even be  a customer, a patient….and they no longer see you providing that service that you used to be so good at providing.

I am guilty.

 

But when failure hits – I cry a bit, get down a bit, then pick myself up and try to look at positive lessons to learn.  And part of this writing is therapy for myself.  Understanding the problem is only part of the solution.  Going a step back and two steps forward is the goal.

 

My Mom taught me something and I heard crowded rooms chant before she would speak “When you fall down, get up. When you fall down again, get up again, and when you fall down again, get up again.”  It’s possible in any relationship to be better.  And the lesson learned is usually “Don’t take your relationships for granted’.  It SO OFTEN boils down to just that. Just that!

 

The lesson learned.

 

In our successful careers – in those of successful people – how often do you see a plateau, a fall – and then a rise again?  It happens often for celebrities.  We all keep our eyes on the Tiger Woods, the recovering from addiction Rock Stars and Movie Stars.  The people who become ever so humble when they realize that they were only human after all…..but they have that key…that drive…that ability to learn from miserable failures.  It’s what brought them to success to begin with.  It’s what brought you to success to begin with! It’s what makes you ultimately happy every day.

 

It’s that purpose.  A reason to get up and face each day.  It’s the small successes that matter so much and drive us all.

 

At the end of the day…the lesson learned is to not take any of these gifts for granted.  And especially when others are involved.  Feel blessed for the gifts you are given, and make the most of them every day – it’s your gift back.  Recognizing the talent in others and not only that but listening to, understanding and appreciating what others look for to you in your relationship is what makes for success and happiness!!

 

At least that’s my thought today.

It takes work.

 

I am fortunate enough to love what I do.

 

Not everyone that I speak to in this business loves what they do.  It would really suck to spend a majority of your life doing something you don’t love.

 

But like anything you love, it can get stale after a while!   In the last few years, I have really paid attention to making myself happy.  That doesn’t mean taking the easy way out of situations that don’t make me happy.  Or giving up on people that don’t make me happy.

 

It usually means finding ways to work with people and situations in a way that works best for me.  Sometimes it means changing a relationship, letting an employee move on to a better situation, changing how I work with a customer, or how I deal with a friend….or a loved one.  It can be stressful at first, but in the end it always works out for the best.

 

Do you do this in your life? Do you keep dealing with situations that are truly un comfortable for fear of hurting someone elses feelings…when all along it makes you unhappy?

 

Life is too short.  Only YOU can change your situation.

 

I have learned that it takes WORK to keep yourself happy.  Regular and constant improvement, education, a little spice!!

 

You can apply this analogy to all of life honestly.  If it’s people you deal with that are causing you issues – take charge and make changes that work for you.  Try to make changes that work best for everyone and keep your karma strong (or whatever you call it – we all know how you deal with people always comes back to you somehow!).

 

If it’s your love life….are you really putting in that extra effort to make it work? Are you trying to spice things up, keep it interesting, add new challenges and new adventures?  Are you stuck in a rut that you desperately want out of…..how much do you want to be the other person likes “The Pina Colada song” too?  You never know unless you try.

 

The easiest thing to make changes and keep interesting is the way you spend the majority of your life!! Your chosen career.  We are so lucky in dentistry to have so many options on how we perform our business.  Every happy dentist I speak with finds procedures within that they love.  There are many who are unhappy performing procedures they don’t love to do.   But that CAN be part of the fun or challenge that can make a career interesting too.

 

I have noticed those doctors who find the most happiness in what they do tend to have the most CE – and attend courses regularly.  They are always looking at new and exciting ways to perform.  Educating not only themselves, but those people that work with them.  They share the excitement, and love introducing constant improvement to their offices.

 

There is nothing much better than being rewarded for presenting and having accepted a treatment plan by a patient…and then having them send you a sincere thank you for making their life better.

 

You can do this tomorrow.  Book a CE course, bring your staff.  Introduce yourself to some of the many new and exciting ways to perform dentistry….digital xray, intra oral cameras, soft tissue lasers, rotary endodontics, implants, orthodontics, in house bleaching procedures, TMJ, sleep devices, Cad Cam dentistry, how about new Electric Handpieces which I absolutely guarantee will make your days more enjoyable??

 

Have fun and fall in love all over again….

 

Smile!!

Man is a knot into which relationships are tied.

 

Goodmorning!

 

This is quick and off the cuff.  Most of the time I take the week to ‘build’ an email – but once in a while I just wing it!!

 

As many of you know by now, I have moved to a new place. I am looking out my loft at a beautiful view from the 4^th story at all the people hustling and bustling. This is a  very happy and exciting new start on my life…but I am proud to say I have no regrets.  The right people keep coming into my life.  I have a strong faith in how I live my life.  Some call it Karma, a higher power watching over you. I just feel like when I try sincerely to give more of myself, I get it back 10X over.

 

And lately I have been very inspired – my mind has been on ‘success’ overdrive.  Thinking of ways to help my friends build stronger relationships within their own businesses, and how to help you get what you want out of every day – what we all want…. strong relationships with those we care about the most and happiness.

 

The money just seems to follow those who build on these principles…and the cool thing is it matters less and less the more it comes when you are doing these things.

 

The upcoming course is an example of what I mean.  Although it’s got a title of “Unlocking the mystery of no shows and cancellations” it’s all about a patient experience.  We aren’t going to try to show you how to make sure you call and confirm appointments…who doesn’t do that in some form already?

 

This is all about a patient experience.  It’s all about every member of your team. Hiring the right people. Sending the right message. Making sure not only to get the patient in the chair, but even more to follow up and make sure they are happy and well educated when they leave.

 

So many of you are just sending your ‘staff’.  That’s not the point.  You are the person most responsible for your business.  Are you sure your patients are getting the message of how proud you are of your talent, of how you handle your affairs?  Do you show how much you care from the point of hiring the best team all the way through to the most amazing patient experience? Do you follow up? Does a team member you trust follow up?

 

The reason you are on this list, and I kinda check on you so often is because I am VERY proud of how I handle my business.  I take a lot of time not trying to SELL you anything, but rather trying to get to know you better so I can UNDERSTAND how I might be able to help you.  That is a relationship. That is everything to me.

 

And I am happy.

 

This is the kind of thing I like to share with other friends at work.  If I am asked what makes me successful…it’s truly my relationships that take a lot of work, and also are only worth pursuing if it’s mutually beneficial.  I give 110% and ask for commitment and loyalty. And if there is ever an issue, it’s easier to discuss open and honestly that way.  In 28 years it has worked very well.

 

Most still don’t get it.  There are so many “fake ass used car salesmen” who are only nice until you buy something and have no skills or consideration on what it takes to get loyal relationships.  There are countless salesmen/consultant  who work hard to get to know you just so they can sell you something – then they are on to the next conquest.  No commitment. Rare loyalty.  This relationship thing in business can be an analogy for real life too…

 

There isn’t anything I wouldn’t try ethically to make your practice succeed!  I don’t always know the best prices on every product against every supplier – but I can GUARANTEE that I am better at the whole process than any staff member you could ever hire.  I want to be that guy for the life of your practice.

 

Can we do that?

 

My thought today….if you read nothing else…

 

“What makes people passionate, pure and simple are great experiences.  If they have a great experience with your product or service – they are going to be passionate about your brand!! They will be committed to it.  They will tell friends, brag about you – about how much better it is where they are compared to how they get treated.  It can be viral.”

 

It takes a commitment, a true passion and caring to get here.  I personally had to re-evaluate my life several times taking many small steps to be as lucky as I am in life knowing you….

 

Smile!

 

 

 

Warren Bobinski

So many people spend their health gaining wealth, and then have to spend their wealth to regain their health

Fitbit - an excellent health tool!

 

Hi all!

 

I was down in Arizona this Christmas and I went out for some boxing day sales to buy new pants.  My ‘normal’ waist size is about 33…but I admit the pants were getting a little snug.  It’s funny how you can stay more or less the same weight and yet your body shape changes!!  I started trying on size 35 pants and told myself it was ok if I was getting 1” or 2” on my waist every 10 years…we are all getting older…blah, blah, blah.

 

I walked out of the dressing room disgusted with myself, and didn’t bring home anything but new underwear and socks…..but I DID go to Best Buy thinking buying some new little electronic gadget may make me feel better…

 

And I came out with a product called a Fit Bit.

 

The fit Bit is a high end Pedometer, wireless sleep tracker, connected calorie counter…it was exactly the motivation I needed to get serious about getting rid of that flab!!

 

I started making sure I was getting close to 10,000 steps per day – and I also soon realized exactly how bad my diet really was.  Even the days I didn’t think I was eating much – I learned that I was eating the wrong things! It didn’t take much for me to adjust my lifestyle.  I have been a bit of a fitness nut all my life…I was just a little off kilter and kind of lazy actually.  Accepting that I could get into this kind of shape! YUCK!! So I adjusted my protein up and my carbs to mid level (hey we own a bakery – and the stuff is like crack!).  I started eating something nutritious every few hours – so about 4 – 5 times per day but much smaller meals.  Cut down about 700 calories a day and increased my cardio to 40+ minutes per day.

 

And I lost 16 pounds in 6 weeks! Now 2 inches on the waist….but not quite happy there yet.

 

My new goal is to gain back muscle I used to own.  And that is a HUGE commitment! It takes dedication to lifting heavy. And I will.  I forgot how good it makes me feel, not just physically – but mentally.  It helps me with confidence.  There are no real downsided other than finding time – but HEALTH is one of the most precious things we have.  It amazes me how many people wait until they have major issues before adjusting their lifestyle.  HEALTH is a gift, I plan on making an investment…

 

How about you?

 

Smile!

Warren Bobinski

Success in Dentistry and Life

We all want to feel valuable.

 

“We all stumble….every one of us. That is why it is a comfort to go hand in hand” Margaret Mead

 

That staff member asks for a raise as a way to feel more important and valuable.  So often I get calls from staff members looking for another job.

 

And you know what……It’s NEVER been about the pay.

 

And yet, when I sit and consult with many of my doctors – it’s the number one thing many are thinking about!!

 

Think about how you want to be treated when you are performing.  Do you like it when someone doesn’t respect your treatment plan.  Questions your work?  Thinks you are overpaid for what you do? Tells you how to do dentistry, and they decide to pay you what THEY think it’s worth, or will just go somewhere else if you don’t do as they say.  What if they just think ALL dentists are the same, and think they should just go save a buck?

 

We are all human.

So think….

 

Who would you work harder for? Provide the highest quality of treatment for? That person who respects you,  is happy to pay you what you ask, accepts your treatment plan and advice?  Or that person who grinds you and tells you from day one they are just going to “get a second opinion” to make sure you are giving them good advice?  Maybe they will just ‘shop around’ to see if they can get a better deal…and they probably can. But will it really be the same as what you do?

 

Interesting things I know…

 

Most offices with high turnover pay the highest wages. Did you know that?

Most offices with the highest overhead also have multiple sales reps. Ya, that’s a plug for me. But my guys who check RK house and compare to the majority tend to be in the most desired ‘positions’ (low overhead, high production)….I don’t believe it’s a fluke.  I am proud of it, and proud of you, my friends for getting there!

 

Soooo…..

 

The golden rule of treating others how you would want to be treated yourself…..it seems too often forgotten while ‘doing business’.  “It’s just business”…..is it really?

 

If you want staff to perform – make sure they feel the respect for what they do.  Give them some freedom and understand they don’t live to work, they work to live.  The most passionate people find a way to enjoy what they do – get a sense of accomplishment at the end of the day, and the true reward is not really the paycheque (albeit, it is one way to show people how much we value them – it isn’t the only way).

 

It works well with staff, and you almost always get back what you give.   Every high performing office rewards staff, pays ‘average’ but allows staff to show their skill and doesn’t dictate.  They find the right spot on the team for each team member. They have fun.  They often play together and pursue the passion for the profession together….

 

Production is more valuable than Deduction

 

Watching your expenses is important.

 

But stressing about dollars to save dimes is not good.  It is a path to mediocrity.

 

Instead focus on the end result.  Performance and time is everything in this profession.  If you keep your eye on constant improvement, time and proper staff management – the expenses will ALWAYS fall in place.

 

Did you know that wasted product and time  IN THE OFFICE will cost you more than you could ever save by ‘shopping around’.  Go ahead and see how much a wasted drop of bond costs….or two minutes of time wasted instead of performing chair side.  High performing staff will earn your practice much more relative to pay than an inexperienced person would for a few bucks an hour less.  You know it. 

 

The offices with the highest performance work as a team.

 

Every team member knows their job.  They are motivated to do better by the other team members doing better.  It’s a much easier goal to accomplish with a clear path.

 

Team meetings are valuable and necessary.

Having a goal is important, or you are on the path to nowhere.

With no sense of direction, you get no sense of accomplishment –and the team flounders.

 

KISS

 

When things are running right – it just keeps getting better.

 

It takes a bit of work to get on the right path – but once you have it figured out, it can become a self propelling machine.  The beautiful thing in our business is the amount of shared success stories.  It’s easy as a consultant (not a Salesman)  to help find ways to increase your production.  Most of the ideas are NOT just ‘let’s wing it’.  Since I know most of you so well, I can help find ways to get you where you need to be…..and that’s what I really do. Consult.

 

Someone told me the other day they didn’t understand how it was better for them to only have one ‘salesman’ to work with.  They felt it would be more advantageous to have us compete with each other.

 

We are not different, I always ask….when you are good at what you do – and you know the TRUE value of your services, and what you would do in a strong relationship you are trying hard to develop for life….how hard are you going to work if every step of the way your skills are questioned?

 

My commitment to you (sorry for the self promotion) is a lifetime commitment.

 

I have been there from the time of graduation, through staff changes, kids growing up – graduating, going on to build their own dental practices, selling practices.  There are not many other team members that are there from day one to the day you retire.  That kind of commitment is what you get from me, and it means ALWAYS doing the right thing.

We all want to feel valuable….

 

Have a great weekend my friends!

 

Smile!

Warren Bobinski

Success in Dentistry and Life!

 

PS –Dr. Gordon Christianson just “friended” me on Facebook….I thought that was pretty cool!

“A Successful man is one that can find a way to build a house out of the mud, sticks and stones that were thrown at him by those who didn’t believe”

Is it more important to add 3.8% to your yearly sales or your wages than to do the right thing?

Would you get rid of employees just to increase profitability, or would you take a little hit as an investment towards a stronger future with these people you once believed in?

Would you be willing to make another colleague look bad – point out their faults just to make yourself look better and get that raise?

Would you take short cuts to make it look like you are performing at a level that is not real? Pump through quarterly profits to increase the stock price so you can sell your personal stake and take advantage of others who don’t know any better? Or kiss the bosses ass while you really are out only for yourself and would take his/her place in a flash?

On your way to increased sales, did you do anything you had to do….or did you sometimes have to pass up a sale to maintain your integrity?

Are some people too busy on the road to success to realize there is a poor man lying by the side of the road beaten that may need some help?

Can we get to a world where true success is measured in loyalty? By rewarding only the people and companies that do the right thing – not just focus on profit, but focus on people.  Can a measuring stick for investors be based on companies that make long term commitments to making the world a better place and being as loyal to its’ people and the environment as the people and the environment are to the company?

Can success be measured in companies that have a sincere desire to do the right thing, and believe that doing so will increase brand loyalty, and in the long term profitability – profits which are re-invested in growing the company and offering more opportunity for the right people?

 

What if companies stopped believing just the next quarter has to be the best one? What if they thought long term we need to do the right thing, and it may mean taking a step back to re structure?

They say companies are not people. I say they are.

I say all business is personal.

I say success is not measured in how much more money you made, but in the way you thought differently to get there, and how many people you helped along the way.

Sometimes a success can be measured in a….

 

Smile!

Warren Bobinski

Success in Dentistry and Life.